Steve Caballero Gets His Ski Art on With Rossi

This isn't uber-breaking news (check out South of North's post earlier this week), but it's cool, so I'll cover it. Steve Caballero is doing ski art with Rossignol. What? Yeah, but in this day and age, skiing isn't all that bad (doing all I can to highlight how sideways shredding saved the industry, but that's another post on another blog). And besides, Rossi is owned by Quik, so they can't help but see how youth culture drive sports, versus old-man ski culture (I kid... some of my best friends are skiers... ok, two friends.. aquaintances really, but good guys none the less).

Dubbed the 'Seven Artistic Sins' the collection takes some of the most well respected and innovative artists (some, not all, so haters stop hating) and lets them use skis as a canvas. While I'd prefer to see these on a board, skis as a medium for display is definitely something interesting to check out.

The ski itself is dubbed the S7 and it's for those that like to ski where no man has skied before (or at least in the last 20 minutes). From their press release:

Sage Cattabriga-Alosa and Rossignol have designed the ultimate backcountry slash ski. Using twin tip construction combined with a new tricked-out reverse camber, reverse sidecut shape and incorporating sidecut underfoot for navigating on the cat tracks, the S7 is the most revolutionary powder twin tip to hit the backcountry! 100% Backcountry.

Lots of other worthwhile artists are involved, including Andy Howell, whose ski is more park/pipe style:

The S1 is specifically designed to be a very versatile park and pipe ski with solid, all-mountain performance. This ROSSICAP twin is for the jibber for wants to hang in the park all day or to surf the whole mountain with friends. 80% All Mountain / 20% Jib

Ok, that's enough ski talk for the evening. If you're heading to SIA, check them out at the Rossi booth or online when they drop early at www.evogear.com. Nice work Rossi, you're onto something.